Manager, B2B Performance Marketing
Postuler à un emploiJob ID : 2978594
DoorDash Technologies Mexico
Mexico, Mexique
À propos de l'équipe
The B2B Marketing team is a small and performance-focused team that is focused on supporting lead generation across a wide variety of business lines: Restaurants (Rx in the US and Canada) and New Verticals (“NV” such as Alcohol, Flowers) and more. The B2B team is growing rapidly and it is expected that this person will be a leader on the team, help develop our marketing approach, and grow their career as the team expands.
A propos du poste
We’re hiring a Manager, B2B Performance Marketing who will help build our first in-house media optimization team and will be responsible for deploying media accurately and efficiently to acquire SMB Merchants across the United States and Canada markets. You will work cross-functionally to achieve our business goals by creating processes and guidelines in our top acquisition channels, foster innovation by testing new platforms and solutions, and collaborating with our data engineering, data science/machine learning and analytics teams to enhance our attribution practices.
You will report directly to our U.S. based Senior Manager, Performance Marketing
Vous êtes enthousiaste à l'idée de saisir cette opportunité car vous...
- Be one of the first DoorDash marketing hires in our Mexico City office!
- Leverage world-class best practices from our U.S. team to build a local media buying team capable of operating at the lowest-level of detail while maintaining cost per acquisition as low as possible.
- Work closely with cross-functional teams to build and enhance internal tools to automate processes.
- Execute paid media strategy and campaign execution to increase lead generation and optimal ROAS.
- Develop and implement testing strategies to improve KPIs including identifying and testing new channels, creative/copy testing, audience segmentation, ad placements, and retargeting strategy to maximize full-funnel performance.
Nous sommes enthousiastes à votre sujet parce que...
- You are proficient in the English language and able to communicate clearly and concisely.
- You are a senior or principal-level IC with at 8+ years of experience
- You have a proven track record in the performance marketing space, having managed large media budgets in a complex environment or for multiple clients.
- You have experience with hands-on campaign optimization in at least one of these channels: Google Ads, Meta Ads, TikTok Ads.
- You have a deep familiarity with all digital marketing metrics including MQL, CW, CPL, CPA, CPC, CPM, LTV and ROAS
- You are fluent in English and have strong written and verbal communication and presentations skills
Avis aux candidats à des emplois situés à New York ou à des emplois à distance associés à un bureau situé à New York uniquement
Nous utilisons Covey dans le cadre de notre processus d'embauche et/ou de promotion pour des emplois à New York et certaines caractéristiques peuvent le qualifier d'AEDT à New York. Dans le cadre du processus d'embauche et/ou de promotion, nous fournissons à Covey les exigences du poste et les candidatures soumises par les candidats. Nous avons commencé à utiliser Covey Scout for Inbound du 21 août 2023 au 21 décembre 2023, et avons recommencé à utiliser Covey Scout for Inbound le 29 juin 2024.
L'outil Covey a été examiné par un auditeur indépendant. Les résultats de l'audit peuvent être consultés ici : Covey
À propos de DoorDash
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods.
DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks.
Notre engagement en faveur de la diversité et de l'inclusion
Nous nous engageons à développer et à favoriser une communauté plus inclusive au sein de notre entreprise, de notre secteur d'activité et de nos villes. C'est pourquoi nous recrutons et cultivons des équipes diversifiées, composées de personnes de tous horizons, de toutes expériences et de toutes perspectives. Nous sommes convaincus que la véritable innovation se produit lorsque chacun a sa place à la table et dispose des outils, des ressources et de l'opportunité d'exceller.
Si vous avez besoin d'aménagements, veuillez en informer votre contact de recrutement lors de la première connexion.
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